Another year, another new candy option. Reese’s, the beloved chocolate and peanut butter candy has just unveiled a brand new product that fans will definitely want to try. Reese’s announced the Reese’s Snack Cake, which is a new take on the popular Reese’s peanut butter cup, but in cake form.
The new Reese’s Snack Cake is described as a “soft-baked chocolate cake topped with Reese’s peanut butter creme” and then covered in a decadent layer of milk chocolate on top. Basically this treat is got chocolate and peanut butter in the center then it’s covered with chocolate to look like a candy bar instead of a cup.
These new Reese’s Snack Cakes will be available in all convenience stores nationwide by December and each pack will include two Snack Cakes, just like regular Reese’s products. The new Snack Cakes will have a retail price of two dollars per bag.
The new Reese’s Snack Cake is being marketed as a “first-of-its-kind mid-morning cake treat by the Reese’s brand.” According to Reese’s, “research shows 83% say they have indulged in dessert before noon in the past month, so we had a crazy idea — give Reese’s fans permission to have cake as a mid-morning snack whenever they want.”
In a statement, Mike Orr, Hersey snacks brand manager, said, “We wanted to create the perfect treat for Reese’s fans to satisfy that mid-morning sweet tooth. We know that sometimes you just don’t want to wait until lunch — that’s how Reese’s Snack Cakes were born!”
Some people have already been lucky enough to try these new Reese’s Snack Cakes and they have positive but mixed reviews so far. Most people agree that the Snack Cake is a soft-baked cookie topped with peanut butter and covered in chocolate and the ratio is spot on. However, the taste seems to be a bit more mild than the average Reese peanut butter cup. Pro tip: you should place these in the fridge and eat them cold.